The truth behind beer goggles...
from
BBC News (thanks to Phantasy Tour for the heads up!)
Leave it to the Brits--or mathematicians, or a combination of the two--to actually write a mathematic equation that explains how the more you drink, the more attractive people of the opposite sex appear to be.
Here's the best part:
The research was commissioned by eyecare firm Bausch & Lomb PureVision.
Huh? What? A company that makes contact lens actually paid money for this research? What's in it for them?
(I guess its better than
Trojan or
Durex paying for it...)
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