Friday, January 27, 2006

The truth behind beer goggles...

'Beer goggles' Effect Explained - Scientists believe they have worked out a formula to calculate how "beer goggles" affect a drinker's vision.

from BBC News (thanks to Phantasy Tour for the heads up!)

Leave it to the Brits--or mathematicians, or a combination of the two--to actually write a mathematic equation that explains how the more you drink, the more attractive people of the opposite sex appear to be.

Here's the best part:
The research was commissioned by eyecare firm Bausch & Lomb PureVision.
Huh? What? A company that makes contact lens actually paid money for this research? What's in it for them?

(I guess its better than Trojan or Durex paying for it...)

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